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Truecaller, Heuristic
Evaluation

A fast, insight-driven UX sprint where I evaluated Truecaller using Nielsen’s 10 heuristics, identified issues & gaps in the user experience.

Role UX Research & Design
Duration 2 Weeks
Tools Figma, FigJam
Hero image

Why? & How?

The current Truecaller experience shows several usability gaps that affect clarity, feedback, and trust during everyday interactions.

Through frequent use, I sensed there were deeper friction points, so I conducted a short heuristic evaluation using Jakob Nielsen’s 10 usability principles to identify them.

Note: This was a quick, exploratory assessment carried out as part of a fun design activity, not a comprehensive formal audit.

Heuristic 1
#1: Visibility of system status
Heuristic 2
#2: Match between system and the real world
Heuristic 3
#3: User control and freedom
Heuristic 4
#4: Consistency and standards
Heuristic 5
#5: Error prevention
Heuristic 6
#6: Recognition rather than recall
Heuristic 7
#7: Flexibility and efficiency of use
Heuristic 8
#8: Aesthetic and minimalist design
Heuristic 9
#9: Help users recognize, diagnose, and recover from errors
Heuristic 10
#10: Help and documentation

Heuristic Analysis

Key Takeaways

Key takeaways

Observation

The heuristic evaluation revealed several recurring patterns across the Truecaller experience that impact clarity, efficiency, and trust. While the app delivers strong core functionality, multiple usability gaps create friction in everyday interactions.

These issues may seem minor individually, but together they create friction and hamper the overall experience of the product.

  • Users do not receive real-time feedback in critical interactions like number input, leading to avoidable errors and repeated steps.
  • The interface also carries visual clutter from ads and promotional elements, which distract from essential tasks.
  • These issues, combined with error messages, limited user control, and low discoverability collectively created friction in the app.
Key takeaways
Key takeaways

View Full Case Study

Want to see the detailed heuristic breakdown with examples and annotated screens? Click the link below to view the complete project:

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